Statistics show that any given person is 84.6 percent likelier to be hip if they’re wearing a pair of 4sight sunglasses*. Maybe it’s because they’re just that awesome to begin with: 4sight gives a pair of corrective lenses to a person in need for every pair of affordable, Italian-crafted sunglasses they sell. Or maybe it’s how they look in a shiny new pair of Apache Flat-Tops.
My guess? It’s a perfect combination of both.
*Totally made that up. But you get the point.